The N.C. Department of Transportation launched its “Booze It & Lose It” campaign with the Governor’s Highway Safety Program to reduce drunken driving in December.
Don Nail, director of the Governor’s Highway Safety Program, said this year the campaign increased the number of mobile testing units, as well as the number of checkpoint stations between Dec. 11 and Jan. 3.
During this period, there were 35 DWI charges in Orange County, two of which were underage individuals — like former UNC student Chandler Kania, who is charged with driving the wrong way on an interstate and killing three people in a head-on collision in July.
“That just didn’t start in college, that young man, that had to have started before then,” said Jim Gardner, chairperson of the N.C. ABC Commission. “We’ve just got to do everything we can as a state to put the proper information out in front of parents and young people about the dangers of alcohol at such a young age.”
One such effort to increase information was Gov. Pat McCrory’s Talk It Out campaign, which marked its one-year anniversary last month.
The campaign worked with the ABC Commission to reduce underage drinking through advertisements that emphasized the role parents play in warning their children about the dangers of drinking.
LaRonda Scott, state executive director of the North Carolina chapter of Mothers Against Drunk Driving, said drunken driving and underage drinking are dealt with as separate issues because drunken driving only results in one-third of deaths from underage drinking.
Many parents actually provide alcohol for their children, Scott said.