Worlds collide at the event "Thinking Outside the Box: Why Technology Matters in Hip Hop," a discussion panel hosted by Playground Studios that focuses on the role of technology in the hip-hop music industry.
Playground Studios, a music production studio in Durham, has teamed up with Beats n Bars Festival and The Underground Collective to create a music industry seminar on technology and hip hop.
Chaka Harley, a co-owner of Playground Studios and panelist at the discussion, said the event will touch on the role of technology in music production and in music promotion.
“People are using social media to market themselves now as artists, as opposed to how it was in the beginning stages where you had to print out fliers to get your word out,” Harley said.
Harley also said the evolving music technology industry has changed the way people listen to, create and produce music. He mentioned how easy it has become to create with newer music manufacturing.