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James Tatter

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Louisville men's basketball head coach Rick Pitino is held back by his assistant coaches on Feb. 22 after reacting to a North Carolina fan shouting "You suck, Rick."

Amateurism debate echoes long history of sponsorship

As Germany prepared to host the 1936 Summer Olympics in Berlin, the Nazi party spared no costs to arrange for every detail to fit into its carefully tailored public image. With that mindfulness for the public eye, Adi Dassler, a Nazi party member and budding shoe designer, knew how important it was to get Jesse Owens in his shoes. 


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