Campus Launches Water Conservation Campaign
By Jennifer Johnson
Posters, placards, stickers and a Web site - "Every Drop Counts" has all the makings of a successful campaign, including the cost of sacrifice.
The Senior Level Emergency Committee, which oversees all emergencies on campus, launched the "Every Drop Counts" campaign last week to inform faculty, staff and students about the local water emergency and to limit the amount of water used on campus.
The campaign's goal is to reduce water use on campus by 25 percent, most noticeably by urging students to take four-minute showers, turn off the water while brushing their teeth or shaving and drink bottled water.
But the University has been conserving in more stringent ways since the summer.
Carolyn Elfland, associate vice chancellor for campus services, said that although publicity for "Every Drop Counts" is just beginning to break the surface, the conservation efforts in the dining halls, residence halls and athletic fields, which have been in effect since August, are all part of the campaign.
"All of this is under one umbrella called 'Every Drop Counts,'" Elfland said. "We haven't gotten the publicity out because we're still working on it."