J. Cole is bringing “Cole World” to UNC for the 2012 Homecoming Concert.
This year’s concert comes with a bigger name — and a higher price tag — than previous years.
To see rapper J. Cole perform in Carmichael Arena on Nov. 4, students must pay $15 for upper-level seats and $20 for the lower level.
Ticket prices have increased from last year’s $10 to see indie band The New Pornographers.
“The increased ticket price came from the much, much higher cost of the concert this year,” said Tom Low, president of the Carolina Union Activities Board. The J. Cole contract cost CUAB and the Carolina Athletic Association $105,000, compared to $40,000 for The New Pornographers last year.
Tickets for the J. Cole concert went on sale Tuesday at noon.
Students in line for tickets did not have many complaints about the increased price.
“Paying $15 or $20 to see J. Cole is definitely worth it”, said senior Ghezal Rashid.
Low said the price of tickets corresponds to the artist’s name recognition.
“The prices are fair based on the artist we have contracted,” he said.