“We’re focusing on being more transparent with people. The money is actually going where we say it’s going,” said Executive Director Evan Sherwood.
The organization raised $551,595.87 in 2014. Approximately $440,000 was disbursed to N.C. Children’s Hospital.
“It has had a huge impact on the lives of children and families that are being taken care of,” said Dr. Wesley Burks, chairman and chief physician of the N.C. Children’s Hospital.
“There’s not a lot of paying for the extraneous administrative costs. They’re better than the national guidelines from what I’ve seen,” he said.
About $73,000 of the $111,000 difference between the amount raised and amount distributed was accounted for by in-kind donations or services rendered for free to the organization which cannot then be passed on to grantees.
The organization minimizes overhead costs by soliciting donations of goods and services. Food, entertainment, costumes and facility usage for the Dance Marathon event are donated and counted in the $551,595.87 total.
They paid Carolina Union Production Services around $21,000 for lighting, stage setup and other services associated with the dance marathon.
Carolina For the Kids raises money through a number of events during the course of the year, including a 5-kilometer road race, a benefit reception, merchandise sales and their largest-grossing event — the Dance Marathon. The money benefits patients of N.C. Children’s Hospital and their families.