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Subway's leaving Bottom of Lenoir and the CDS station is ready for the next arrival

lenoir renovations
Construction to remoel the former location of Subway has begun in the bottom of Lenoir for Freshens Smoothie & Burrito Bowl to open later this month.

The Subway in the bottom of Lenoir Dining Hall has left the station. 

Later this month, you can look out for the new Freshens Smoothie & Healthy Bowl where the Subway once was located. This past year, Subway closed 500 of their U.S. stores. Like many Subway restaurants throughout the U.S., sales at the Subway located in the Bottom of Lenoir lagged in 2018, said Kelly Sizemore, marketing coordinator for Carolina Dining Services.

Sizemore said that the BOL Subway saw the same declining revenues that Subway locations across the country are facing as new, more modern chains present newfound competition, citing an article from Bloomberg.

In the last two years, a Freshens Smoothie & Healthy Bowl concept had larger sales than Subway. They showed a 17 percent increase in sales over the past two years, while Subway sales declined by 2 percent, Sizemore said.

“Every other concept in Bottom of Lenoir food court except Subway experienced double-digit sales growth over the two-year period ended June 2018, with the entire Bottom of Lenoir food court sales growing 24 percent over that period,” Sizemore said in an email.

Burrito bowls will be made on the side that faces Mediterranean Deli, while smoothies will be served on the opposite side.

“I will definitely be on the watch out for it once it opens,” said sophomore Haley Mcgraw. 

Thanks to the Subway in Rams Market, students will still have the restaurant as an option.

“It’s sad that Subway is gone, but I’m not that upset since there is still one at Rams Head," said senior Asia Moore. "(The Lenoir) one also didn’t have mushrooms, which was strange." 

When asked if they would consider the new places as a potential meal option, several students agreed that they would check it out once construction was complete. Sizemore said that Freshens Smoothie & Healthy Bowl will open later this month. 

“It will be a nice change of pace to get some new things in the Bottom of Lenoir,” said senior Jacob Thomas. 

CDS expects a 10 to 15 percent increase in annual sales once the new additions are fully up and running, Sizemore said. This will make sales in this location increase more than 30 percent compared to the previous occupant: Subway. 

Sitar also lost its place in the Bottom of Lenoir this semester, with CholaNad replacing it. Sizemore said that although it's still early, CholaNad's transactions over the past two days have been encouraging.

"We are optimistic that the 10 or so daily offerings plus the rotating daily special are a hit with the guests, especially when compared to Sitar's standard daily menu of the same six items," Sizemore said.

@NathanKWesley

university@dailytarheel.com

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