For as long as he can remember, UNC junior Aditya Surana has loved music.
During quarantine, he used that passion to start an online music discovery platform, Have U Heard?, and share the work of local musicians.
This Friday, Have U Heard? will hold its first live event, giving an opportunity for audiences to connect with local artists in real life.
"I’d say for probably 50 percent of the lineup, it’s their first time performing," Surana said. "And for I think everyone, it will be their biggest audience they’ve performed to."
Surana, a business and political science double major, said the festival will feature North Carolina-based indie and hip-hop bands, nine vendors and three food trucks. Surana organized the event alongside Shane Humphrey, digital asset manager for Red Cup Group.
Surana's vision for the event is simple — to highlight up-and-coming artists and for the audience to have fun.
“It’s supposed to be a real-life continuation of what Have U Heard? was meant to be, which is spotlighting artists,” Surana said. “It was my job to sell tickets and bring the people and their job to have the music.”
The show's headliner is Weston Estate, a band comprised mainly of college students from around the Triangle. Self-described as ‘pop with urban influences,’ this will be the band’s first live performance since 2018.
Weston Estate’s guitarist, Srikar Nanduri, said fans at the show can look forward to hearing different versions of their popular songs and one unreleased song.