In a culture that celebrates shallow, pump-it-out music, the Grammys propelled that trend, handing out awards to artists who follow the formula for radio success instead of those pioneering new territories.
As Macklemore and Ryan Lewis were cleaning up, winning awards for Best New Artist, Best Rap Performance, Best Rap Song and Best Rap Album, Kanye West and Kendrick Lamar, who have both reinvented the rap genre over the past year, were held winless.
Bruno Mars was able to take home the Grammy for Best Pop Vocal Album over vocal powerhouse Lana Del Rey, and Macklemore’s Best New Artist Grammy — which he won over Kendrick Lamar — makes him the first rapper to win the award since Lauryn Hill in 1999.
To me, these wins prove the Grammys have become nothing but a popularity contest.
The voters forgo musical visionaries, those that are expanding boundaries and furthering their genres, for artists who pump out radio-ready hits using the same formula producers have used for years.