For the most part, students who decide to attend UNC trust that they've chosen a university that will serve their needs, value their contributions and give equal treatment to each of them.
But, as is evident from a recently released report, most of UNC's faculty members aren't nearly as confident - and the administration needs to do a better job of mitigating the confusion.
A lack of funds for raises, improved benefits and research opportunities is a primary contributor to UNC's faculty retention dilemma, but results of a survey of faculty members presented at last Friday's Faculty Council meeting indicates that there are other issues that must be addressed to keep professors here.
Perception is just as important here as is reality. Even though administrators might be doing everything they can to retain instructors, the survey's collection of faculty opinions is a strong indicator of morale - and it's not good.
Almost two-thirds of the 1,493 respondents agreed to some extent that getting an outside offer is the only viable way to get a raise. Only 20 percent disagreed with that. And about a third of those who answered the survey said they don't fully understand the process used to allocate merit raises.