Her North Carolina team trailed Virginia 76-73 with 9.8 seconds left Sunday, and she needed a 3-pointer from someone.
The Tar Heels were just 1-for-16 behind the arc to that point. So Hatchell did what any coach might have done --she drew up the final play for the player who had made a 3 earlier in the game.
But forward LaQuanda Barksdale never got the ball.
Juana Brown lost the handle, and Coretta Brown's desperation heave from 28 feet at the buzzer fell short.
It was a fitting ending.
"We didn't make the 3s," Hatchell said, "and basically that was the bottom line."
Virginia (16-10, 7-6 in the ACC), however, made its long-range bombs. The Cavaliers were 8-for-19 on 3-point shots, including 5-for-9 in the second half.
The 3-point accuracy could not have occurred at a better time for the struggling Cavaliers.
Virginia was thumped 87-70 at home Thursday by last-place Georgia Tech, prompting coach Debbie Ryan to apologize to the university for her team's lack of effort.