Immediately after the game ended, the Kenan Stadium scoreboard reset to where it began Saturday, boasting a 0-0 score between Carolina and Wisconsin with 15 minutes remaining in the first quarter.
North Carolina's offense could have used that do-over.
The Tar Heels proved unable to muster any semblance of an attack until the game's waning moments, falling 14-5 to Wisconsin. The defeat leaves the Tar Heels (0-2) needing a significant turnaround if they hope to match last season's total of six wins.
While the Badgers (3-0) came into the contest having scored a whopping 121 points in their first two games, it was their defense that kept their record perfect Saturday.
Even though UW surrendered 338 yards to the Tar Heels, UNC's offense could not penetrate the Wisconsin 24-yard line until many of the blue-clad fans had already begun to head for the exit.
UNC's attack had myriad problems - penalties, dropped balls, poorly thrown passes and a running game that was nearly nonexistent for the second of as many games.
Unlike last year, when UNC's running back triumvirate of Jacque Lewis, Ronnie McGill and Chad Scott averaged 161 yards per game, this year's duo of Cooter Arnold and Barrington Edwards has failed to establish a ground attack.
They combined for 50 yards in the season opener against Georgia Tech and barely upped that to 55 Saturday. Edwards had 37 yards on 11 carries, while Arnold mustered 18 yards on seven attempts.
"If we don't run the ball better than we did today and last week, we're not going to win very many football games," said quarterback Matt Baker. "What we did out there (Saturday) is not going to cut it."