The Town of Chapel Hill has started to look for sponsorships to help with the development and implementation of the North-South Bus Rapid Transit (N-S BRT) system in order to provide faster bus services for residents.
In an Aug. 30 request, Chapel Hill Transit said it is looking to “maximize the value of its transit assets” through sponsorships, which would come in the form of naming rights to the bus line and sponsorship opportunities on 12 N-S BRT vehicles and 28 stations.
The North-South corridor study began in 2012 to identify an alternative to the existing corridor that connected Martin Luther King Jr. Blvd to South Columbia Street and U.S. 15-501.
In 2016, the Chapel Hill Town Council adopted the alternative: the North-South Corridor. This path connects several major stops from Eubanks Road to Southern Village, including UNC hospitals, downtown Chapel Hill and several stops on UNC's campus.
According to the N-S BRT's website, this corridor is "one of the town’s busiest and most vital thoroughfares."
This project aims to make travel times shorter while improving the rider experience. To accomplish this, the N-S BRT corridor is set to include bus-only lanes and traffic signal priority, meaning that minor modifications will be made to the traffic signal cycle so bus rapid transit vehicles spend less time at red lights.
The N-S BRT plan is also aimed at creating more regional transit connections to the Durham, Raleigh and Greensboro areas.
According to the program’s website, the service plans to begin running by 2028.
Brian Litchfield, the director of Chapel Hill Transit, said this 8.2-mile corridor will serve as a regional project over time and that Wake County is also currently developing a BRT project.