On April 15, Caffeine Crawl is coming to Chapel Hill, Carrboro and Durham. The event will be split into four guided routes to local coffee shops.
Featured locations include People's Coffee, Carrboro Coffee Roasters, Caffé Driade, 1922 by Carolina Coffee Shop, Perennial, Open Eye Cafe, Grey Squirrel Coffee Co., Yaya Tea and Press Coffee, Crepes & Cocktails.
When visiting coffee shops, Caffeine Crawl owner Jason Burton noticed that loud noises and busy workers kept employees from interacting with customers, and he created the crawl to foster more conversation between customers and employees.
Burton said he wanted to build relationships and show attendees a behind-the-scenes look at local shops that specialize in coffee, tea and chocolate.
"Our whole thing is really connecting one side of the bar to the other side of the bar,” he said.
Burton said each tour will include presentations. According to the crawl's website, attendees will receive a sample drink or chocolate at each stop. Each route is $36.50, and attendees are responsible for their own transportation.
“I’m really big on quality over quantity; we’re really built on that,” he said. “I know you leave some money on the table with that philosophy sometimes, but I really want to do it right. I want to give people a good experience so that way they do have interest as we grow."
Burton said he has known Scott Conary, the owner and operator of Carrboro Coffee Roasters and its flagship cafes, for years. Both of them have been interested in bringing Caffeine Crawl to the area, he said.
In 2019, Burton was working to bring the event to North Carolina, but he said the pandemic caused it to be virtual. Though Conary said he participated in the virtual event, he could tell it was not the same as a live one.